Don't waste your breath, man, Michel isn't real, he's just a machine like "Katelyn your (automated) customer service specialist. OK, let's get started"
Seriously, what these guys demonstrate is the epitome of good customer service because they don't treat the customer as a necessary evil (extreme example: airlines) and genuinely care about the customer experience. I know it will get more and more difficult as the company grows larger, but as a general rule, the employees will assume the same attitude as the owners if led by example.
There will come a day when Michel is not personally answering a lot of these posts because the company will have grown and taken much more of his time (as if it doesn't now, right?). But I'm sure he and Chris and whoever else will have instilled in the new people the same motivation that has them posting on this board at 1 am. You will, guys, right?